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Web Design and Development

Stunning design

Capturing your target audience’s attention is vital for showcasing and selling your products and services effectively.

We combine impressive design visuals and easy, intuitive website navigation to ensure you convert browsers into all-important buyers. By immersing ourselves in your world and considering what you do from every viewpoint, we create just the right imagery and user experience to spur web visitors to act – i.e. make a purchase or contact you to find out more.

Captivating content

We spend time getting to understand your audience and goals, allowing us to extract the unique selling points that make you stand out. Don’t worry if you find writing daunting or you simply don’t have time, we work closely with several professional content copywriters, skilled in conveying your message easily and eloquently.

Customer focused

Just as customer demographics vary from one business to another, so does their preference for different website browsing devices. As an established web design agency, our experience shows Business-to-Customer (B2C) users prefer mobile devices, while B2B corporate web design should be aimed at desktops and laptops.

In-depth analysis of your market allows us to implement the right design for the right audience on the right device. Ensuring your budget and our efforts are targeted correctly to elicit the best results.


Not only do we develop responsive websites that look amazing across all devices, we understand users’ browsing habits and engagement times. Our aim is to create an effortless user experience that displays only the most relevant, captivating content, helping convert your ‘window shoppers’ into paying customers.

Secure and dependable

It’s crucial that your website and the data users share with you is secure. We roll-out multiple measures to ensure the safety and security of your site, including:

CloudFlare – A sophisticated security product that combats cyber threats without compromising performance or speed of your website. CloudFlare’s advanced Web Application Firewall detects and stops attacks by Hackers, Bots and other internet nasties before they even breach your website.

Effective Code Security – All our website’s have built-in security (as opposed to a security add-on) as all our applications are written with secure code.

Ongoing SSL Certificate – We install free, rolling SSL certification across all our clients’ web servers – this ensures only safe, secure connections from your web server to a web browser.

Fast and efficient

All our websites are hosted on servers that offer scalable resources and capable hardware set ups – meaning your site has the capacity to handle increased web traffic, transactions and data storage as your business grows. They also include superb functionality such as, image optimisation – so that when a picture or other media file is compressed it doesn’t lose any of its quality – and are made up of super-efficient compressed code, guaranteeing optimum speed and performance.

Our web hosting service is one of the best available. All our systems are configured with Solid-State Drive (SSD) storage devices as opposed to Hard Disk Drives (HDD). As well as significantly faster and smoother than conventional hard drives – so booting up and loading large documents happen in the blink of an eye.

As part of our web hosting plan, we also offer unlimited bandwidth allowing your web visitors to download as many documents, images and videos as they want – maximising opportunities for customers to see what you do and increase sales.

Website testing services

We provide extensive website testing services, from troubleshooting and bug fixing through to in-depth browser and operating system testing, so that your website delivers optimum performance across all devices, all the time.

Scalable hosting packages

One size doesn’t fit all when it comes to website hosting and a small business’ hosting needs is likely to be very different to an e-commerce set up.

Whatever size venture, we can ensure your website continues to give tip-top performance now and in the future via our series of cost-effective, reliable hosting packages, each tailored to match your settings, storage email and other requirements.

Support and maintenance

Your website going live is just the start of your journey. As it develops and changes, we’re there every step of the way to nurture and expand your website presence.

Alongside hosting your website on our secure, dedicated servers and providing a website code warranty, we also offer retainer contracts. This includes elements such as keeping your site content and optimisation up-to-date, so it continues to attract web visitors and generates enquiries. We also provide a reactive customer support line to answer any questions.

Content Management Systems | CMS

Our Content Management Systems (CMS) are a straightforward way for you to create, maintain and edit your web content without any prior knowledge of coding. You simply access the content via a user-friendly dashboard, which can be customised to suit your needs.

Our CMS are available in two forms:

Go bespoke

Highly skilled in PHP development and MySQL database creation, we can develop a bespoke CMS to match your specific requirements.

Don’t let the term ‘bespoke’ fool you into thinking that it’s expensive, in our experience it often proves to be more cost-effective to develop a tailored CMS, as it enables us to create features defined by your wants and needs, not the platform's construct.

As your venture has unique goals, a custom-made CMS website also adds value by enabling you to keep web content relevant and bang up-to-date for web visitors. Changing or adding fresh web content yourself also reduces site maintenance costs significantly.

Additionally, a tailor-made CMS is the perfect business application for managing many different web publications simultaneously, such as, your intranet content, public-facing website and other business applications.

Our custom CMS sites offer multiple functions and features, including:

  • Security - Robust user security protocols and access hierarchy
  • Timed Content - Dated content creation and scheduled article release
  • Simple Navigation - Dynamically created user interfaces i.e. Drop-down menus
  • Search Engine Optimisation (SEO) – Search-engine friendly file structures (e.g. Title, Descriptions) helping you improve your site’s visibility on search engines such as Google
  • Text Editors - WYSIWYG and HTML editing to insert tables, images and links quickly and easily
  • Visual and Media Content – Image, Video and Secure Document presentation and access options
  • Form Builder – Easy online form creation
  • Global Reach - Multilingual and multi-country capability for targeting any customer segment
  • URL Rewriting - Unique web address creation for each of your web pages, improving the site’s usability and SEO
  • Style and Function - CMS page template modifications enabling changes to page style (CSS) and/or function (Javascript)
  • Changes Log - User change logs identifying changes made and by who.

Off-the-shelf CMS

Another CMS option is pre-existing software platform - usually referred to as an ‘off-the-shelf’ system. The one you may have heard of the most is WordPress. Although WordPress began life is a blogging system, it’s been transformed into a simple, powerful fully-fledged open-source CMS.

Plug-ins for Awesome Functionality - WordPress is extremely versatile and can integrate many user-friendly, third-party free or low-cost web applications, known as ‘plug-ins’, allowing you to add lots more great functions and features at the click of a button.

Quick, Cost-effective Route to Market - As well as hundreds of free or premium design themes to choose from, set up is quick and cost effective, making it the ideal route to market for new ventures and start-ups.

Experienced WordPress Developers – Our WordPress experts can install, set up and activate your site, and implement changes to the platform’s theme, layout and functionality, helping you achieve the look and feel of a professional, bespoke website at a fraction of the price.

If you have a unique vision for your website, we can also develop your WordPress theme from scratch to your exact design specifications, bringing your vision to life.
Get in touch
Whether you require a simple web application or a multifaceted software solution our experienced web design firm is up to the job!

Feeling inspired? To start developing your dreams into reality, complete our start a project form or contact our development team for more information on 01494 853099.
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General Enquiries - 01494 853099     Support & Development - 01908 886106     Design Studio - 01494 854176
The Web Design Shop Ltd. registered in England and Wales at 3, Grimsdells Corner, Sycamore Road, Amersham, Buckinghamshire, HP6 5EL Company No. 07754873.